Full Service Content Marketing
Content marketing that wins
We deliver targeted content strategies that engage decision-makers, align with buying cycles, and build trust at every touchpoint. Whether you’re selling software to enterprises or pitching solutions to government agencies, we craft content that cuts through the noise and drives results.
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“They helped us scale dramatically while maintaining positive ROI”
“Their team was always extremely friendly and responsive.”
“Their team was always extremely friendly and responsive.”
Fuel growth with content marketing
Content isn’t one size fits all.
Why you need a B2B content marketing strategy
Content marketing is more than just blog posts and emails—it’s a comprehensive approach designed to educate, engage, and convert. For B2B and B2G clients, this means providing valuable, authoritative content that:
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Speaks to complex needs and industry-specific pain points. -
Delivers insights backed by data, case studies, and industry trends. -
Guides prospects through longer, more intricate decision-making processes. -
Supports relationship-building, helping you maintain momentum in both fast-paced and slow-burn sales cycles.
Who are content retainers for?
Content marketing retainers work best for companies looking to:
Accelerate growth
Ideal for brands focused on long-term growth through strategic, consistent content efforts.
Stay top-of-mind
Perfect for brands that want to maintain visibility with potential clients, nurturing leads throughout longer sales cycles.
Build authority
For brands aiming to establish thought leadership in their industry, retainers allow for a steady flow of content that positions you as a trusted expert.
Content marketing gets
three times more leads
than paid search advertising.
Our approach to content strategy
We don’t believe in a one-size-fits-all approach. Our content marketing strategies are built around your goals, industry, and unique value proposition.
In-depth industry research
Before we develop your strategy, we dive deep into your industry to understand your competitors, target audience, and market trends. For B2B, this includes analyzing buying committees, decision-makers, and product-market fit. For B2G, we focus on understanding government procurement processes, RFP cycles, and regulatory requirements.
Audience-centric content plans
Your content strategy should resonate with your ideal customer profiles (ICPs). We segment audiences based on role, company size, industry, and decision-making authority to ensure every piece of content addresses specific pain points and motivations, whether you’re speaking to CTOs at Fortune 500s or procurement officers at government agencies.
Thought leadership & authority building
Positioning your brand as an industry leader is critical for both B2B and B2G success. We develop thought leadership content like white papers, case studies, and industry reports that showcase your expertise. This helps drive awareness, build credibility, and create inroads with decision-makers who value informed insights.
Multi-channel content distribution
We design a multi-channel distribution strategy to ensure your content reaches the right people, at the right time, on the right platforms. From LinkedIn campaigns and targeted email sequences to industry publications and procurement portals, we maximize the visibility of your content across digital touchpoints.
Data-driven optimization
Measuring success is key to refining your strategy. We monitor performance metrics—like engagement rates, lead quality, and conversion rates—to optimize content in real time. This iterative approach helps us continuously improve outcomes, ensuring your strategy remains aligned with business goals.
Before we develop your strategy, we dive deep into your industry to understand your competitors, target audience, and market trends. For B2B, this includes analyzing buying committees, decision-makers, and product-market fit. For B2G, we focus on understanding government procurement processes, RFP cycles, and regulatory requirements.
Your content strategy should resonate with your ideal customer profiles (ICPs). We segment audiences based on role, company size, industry, and decision-making authority to ensure every piece of content addresses specific pain points and motivations, whether you’re speaking to CTOs at Fortune 500s or procurement officers at government agencies.
Positioning your brand as an industry leader is critical for both B2B and B2G success. We develop thought leadership content like white papers, case studies, and industry reports that showcase your expertise. This helps drive awareness, build credibility, and create inroads with decision-makers who value informed insights.
We design a multi-channel distribution strategy to ensure your content reaches the right people, at the right time, on the right platforms. From LinkedIn campaigns and targeted email sequences to industry publications and procurement portals, we maximize the visibility of your content across digital touchpoints.
Measuring success is key to refining your strategy. We monitor performance metrics—like engagement rates, lead quality, and conversion rates—to optimize content in real time. This iterative approach helps us continuously improve outcomes, ensuring your strategy remains aligned with business goals.
Content for humans
With the flood of AI-driven content, readers are growing increasingly wary of “robotic” messaging. They can sense when content lacks genuine intent or perspective. People want stories that reflect real experiences, ideas, and emotions. They’re drawn to the imperfect, personal, and sometimes messy insights that only humans can bring.
Here’s why this shift matters:
Authenticity is irreplaceable
In an age of information overload, authentic voices break through the noise. Your audience doesn’t just want information—they want to feel understood. Human-driven content connects on a personal level, helping brands build trust and lasting relationships.
Deep, nuanced storytelling
AI can deliver facts and data, but it struggles to create the layered, nuanced storytelling that sparks emotion and drives engagement. People want to hear real stories from real people, especially in industries where relationships matter as much as the product or service.
Empathy as a differentiator
Empathy is a powerful force in content creation. It’s not just about what’s said, but how it’s said. Human-driven content reflects empathy—acknowledging pain points, challenges, and aspirations in a way that AI simply can’t replicate.
Thought leadership that stands out
AI is limited by the data it’s trained on; it can’t create original insights. Forward-thinking brands know that true thought leadership requires human expertise, unique perspectives, and the ability to anticipate the evolving needs of the audience.
Imagine if you had a strategic content and social media plan to help you show up consistently and nurture your community, so they’re sending you messages like…
Creating content without a plan or strategy gets tiring. Copying someone else’s content plan or strategy gets frustrating.
How we can help you
Brand voice development
Define your messaging framework to maintain consistency across campaigns and channels.
Content audits
Assess existing content to identify gaps, performance, and opportunities for repurposing or updates.
Campaign strategy
Align content with marketing campaigns, events, and product launches for greater impact.
Full funnel content strategy
Create content for each stage of the buyer’s journey, from awareness-building to nurturing and conversion.
SEO integration
Improve search visibility with keyword research, on-page optimization, and SEO-friendly content creation.
Full service content marketing retainers for B2B Tech and B2G brands
What’s included in our content marketing retainers?
Our retainers are designed to deliver consistent value, month over month. Here’s what you can expect:
Strategy & planning
We start by defining a content strategy tailored to your goals—whether it’s brand awareness, lead generation, customer retention, or all of the above. This includes a roadmap for each month, setting clear priorities and measurable outcomes.
Full-funnel content creation
From blog posts, white papers, and case studies to email sequences, website copy, and social media content, we deliver content that drives engagement across every stage of the funnel. Each piece is designed to speak directly to your ideal customer profile (ICP), resonating with their needs and interests.
SEO & optimization
To increase your search visibility, we integrate SEO best practices into everything we create. This includes keyword research, on-page optimization, and content updates based on performance data. Our goal is to help you rank higher, attract more qualified traffic, and generate leads that convert.
Distribution & promotion
Even the best content falls flat without the right distribution strategy. We identify the channels and tactics that will get your content in front of the right audience—whether that’s through email campaigns, social media posts, digital ads, or targeted outreach to industry publications.
Analytics & reporting
Measuring success is key to improving it. We provide regular performance reports that offer insights into engagement, traffic, leads, and conversions. This data informs our strategy, ensuring your content marketing efforts are always aligned with your business objectives.
You deserve a content partner who sees the big picture.
Content should fuel your pipeline, build credibility, and create momentum—not drain your time. Revonish acts as an extension of your team, turning strategy into consistent, results-driven content that keeps your brand moving forward.